32
FairPrice Wine Pairing App was given a contemporary facelift with
new features added to provide greater convenience for customers.
Besides wine recommendations, tips and videos by wine experts
were also made available. The application also allows users to
share their wine preferences through social media, and pre-order
in bulk online with payment on delivery. Since upgrading the app,
there have been about 9,000 downloads in total.
FairPrice introduced an assistance programme, SME
Suppliers Support & Development Programme (SSDP),
for local SMEs to help them cope with business
challenges and grow their businesses. The year-long
programme aimed to support 1,000 local SME
partners by easing cash flow pressure, managing
rising business cost, enhancing their capabilities
and promoting their locally made products.
FairPrice supports
local Small and Medium
Enterprise (SME) partners
FairPrice Wine P airing App
gets a facelift
PAIRING
SINGAPOREAN
FOOD WITH WINE
JUST GOT EASIER.
Introducing theFairPrice
WinePairingApp.
Aoneof a kind, it’s theonly
app topairbothWestern
and Singaporean food.
Findoutwhat foods your
favouriteSingaporeandishes
gowith.Pre-orderwine
inbulk,watch video, read
articlesbyexpertsandmore.
Download at iTunes, thePlaystore, Facebookorourwebsite.
fp_flyer.indd 1
8/16/12 10:45PM
FairPrice, together with business partners, raised S$300,000 at the
annual Partners Golf Day for the Nurses’ Initiatives for Community
Engagement (NICE). NICE was launched in February 2012 to meet
the demand for community-based health services. The amount raised
would be used to provide health assessments, health education and
counselling services for the elderly who live alone or are homebound.
FairPrice and
business partners donate
S$300,000 to nursing
initiative for the elderly
